Search Visibility Consultant Tide

For years I ran e-commerce marketing at a mid-sized retailer in Cape Town. Every Monday morning started the same way: open Google Analytics, check organic traffic, and brace for the drop. Sometimes it came without warning. A core update would roll out, our rankings would shuffle, and the phone would ring with questions from the CEO. The panic was real, but the response was usually wrong. We would scramble to tweak meta titles, stuff keywords into product pages, or hire someo